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Special Webinar Presentation of the Business Architecture Guild


Do you want to know what the 3 biggest business architecture mistakes you can make are? Do you need definitive responses to the 10 biggest myths surrounding business architecture?

View the Slideshow for these answers and more - share with colleagues and decision makers



Webinars, Summits and Workshops


Here you can find out about upcoming events and webinars. Scroll Down to Event Listings. Click the event name to view more details.


Workshops and Summits are open to the public. Scroll down to the event listing for more information and the link to register. Guild members receive a discount when registering for these events.To receive the discount, begin your registration with us. When the thank you message appears, save the code! You will need it when you complete your registration with OMG. The registration link is again included in your thank you message. Hotel discount information is available from the registration page


Webinars listed here are member only. 


There are a few recorded webinars available for a fee to non-members in our online store.

Members may download the online store recorded webinars for free. Be sure to sign in as a member before putting items in you cart. 


Registration for webinars usually opens the Friday before the webinar.  After registering, be sure to look for the link in the thank you message that appears and save the link.. 


Earning Continuing Education Unit (CEU) credits for Events


You must have earned ave earned a Certified Business Architect (CBA®) designation prior to collecting CEUs More information can be found on our CEU page under Certification

Most, but not all, live and recorded webinars hosted by the Business Architecture Guild after September, 2015 are eligible for 1 credit. Webinars will clearly be labeled. In order to receive a CEU, you will need to complete the quiz at the. with a passing score. Credit will be applied to your profile immediately.


CEUs for the March 2016 Summit will be applied directly by the Guild based on the guidelines previously posted.


CEUs for future Guild events, including the Reference Model workshop in September in Chicago will require the CBA ® to register on the Guild website directly and to confirm attendance via the sign-in sheet. No CEUs can be awarded to those who register with OMG directly.



Recorded webinars


We offer recordings of all of our webinars. We do not offer the presentation decks, though you may find some similar topics in the decks included under Public Resources. Recorded webinars may be found here.


How to Videos


For HOW TO Videos on registering for webinars, recorded webinars, summits and workshops, please go to our member only resources page.



Next Webinar  


Back by Popular Demand!

20 Minute Capability Mapping

Wednesday, February 15 2017



We frequently have the opportunity to review what we term first or second generation capability maps. Many of these maps have a long history, are in use for various planning activities, or even have relationships to existing
system. Unfortunately, many legacy capability maps lack the characteristics required to serve as the centerpiece of a viable business architecture.


Typical issues involve organizationally siloed or business unit aligned mappings, a high degree of fragmentation and redundancy – which defeats the map’s purpose, process-centric bundling, and lack of well-articulated naming conventions and definitions.


This webinar will benefit a wide range of attendees including those just getting a capability map established, seeking to improve an existing map, or transitioning from a legacy capability map to a more robust, actionable map. Our 20 minute mapping exercise we will show you how to identify core business objects that become the basis for your capabilities, turn these business objects into a level 1-2 capability map, and formalize next steps. We will provide you with a few simple techniques that allow you to establish a viable capability map, whether it is your first map or a replacement for a legacy map.

Don't miss this opportunity to learn more!


About our presenters

Whynde Kuehn, Principal, S2E Consulting Inc., Director, Business Architecture Guild and William Ulrich, President, TSG, Inc., President, Business Architecture Guild

Whynde Kuehn and William Ulrich are business architecture thought leaders that have taken leading roles in establishing and disseminating the practice and value of business architecture worldwide. Whynde and William are both Business Architecture Guild cofounders and board members, partners at Business Architecture Associates, and Certified Business Architects (CBA)®.


Whynde leads two consulting firms, S2E Consulting, Inc. and Metanoia Global Inc., chairs the Guild Editorial Board, is a Cutter Consortium senior consultant, and serves as mentor, trainer, coach, and consultant to leading organizations large and small worldwide.


William is President or TSG, Inc., President of the Business Architecture Guild, a Cutter Consortium fellow, and also serves as mentor, trainer, coach, and consultant to leading organizations large and small worldwide.


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Upcoming Summits and Workshops

Save the dates!

5th Annual  Business Architecture Innovation Summit, March 21 and 22. 2016,

Common Reference Model Workshop March 23, 2016

Reston, VA Registration is open


European Business Architecture innovation Summit, June 6 and 7, 2017

New location:  Brussels, Belgium More info and registration instructions coming later.


What People are Saying about our Events

If you have never registered for an event on this site before, please watch the appropriate How To video prior to registering. How to Register for a Webinar and How to Register for Summits and Workshops may be found on our Member - Only Resources page. (Non members may not attend webinars, but may attend Summits and Workshops  - simply go to the link provided in the event listing)


To view recorded webinars, please see the Recorded Webinars page. A How To video is available for recorded webinars as well.


Please note that exporting a date to your calendar does not mean you have registered!  For your convenience, we post the dates in advance of opening the registration  We send an email to members when registration opens and you must come back here to register. Please read the thank you message that appears after you register. This serves as online confirmation of your registration and provides the webinar link. Save the information as requested -- You also receive an email.repeating the information from the online confirmation. If you do not see the email, please check spam.


All events are are 1:00PM EST unless otherwise noted.

Upcoming Events

Wednesday, March 15, 2017

Webinar: Business Architecture Metamodel Update
Time: 1:00 pm

Tuesday, March 21, 2017


Wednesday, April 19, 2017

Webinar: Business Architecture Tool Strategy
Time: 1:00 pm

Tuesday, June 6, 2017

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