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Industry Reference Models

Our industry reference models are a member-driven and member-created resource for the business architecture  field.

Financial Services, Insurance, Transportation, Government and Common Industry reference models are available for download in the Guild Online Store. Each model represents an industry baseline for organizational leaders to accelerate business transformation, mitigate risk and enact agile change.


For organizations just getting started or those well-versed, industry reference models simplify the application of business architecture for strategy execution. the Business Architecture Guild®'s reference models are continuously updated by members who represent organizations across the globe to help business leaders validate and pursue new strategies with a shared vision. Each model provides a comprehensive representation of a given industry sector and are ready to deploy or be customized as required.

From customer experience to risk and compliance management, reference models support key scenarios and challenges business leaders must solve for to create value. The reference models adhere to formal principles and based on the model, include capability, value stream, stakeholder, information and organization maps that may be used to align and frame industry requirements and executive priorities with a comprehensive plan for change.

Industry reference models are available from our Online Store at no charge to Guild members for use in their organizations and available to non-members for a fee.

If you are interested in joining an industry reference model team or gathering support for a new industry reference model team, please see our Volunteer page.

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