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Academic Program


The purpose of the Guild Academic Program is to embed business architecture into the mindset of business students, leading to more effective business leaders as well as a new career path for those who would like to pursue business architecture directly – while also building understanding and advocacy for the discipline worldwide. 




The Guild Academic program provides benefits to students, universities, and the business architecture discipline.

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Collaboration Points

Universities within the program and the Business Architecture Guild® work together.

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The Guild recognizes the need to serve different types of universities. We are initially focusing on larger universities.

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How it Works


Step 1: Confirm University Interest and Qualifications

University and Business Architecture Guild® confirm the university’s interest and qualifications per the criteria stated above.


Step 2: Establish University / Business Architecture Guild® Relationship

University and Business Architecture Guild® establish goals and sign a Memorandum of Understanding to define and formalize how the organizations will work together and provide mutual benefit.

Step 3: Incorporate Content into Curriculum

University and Business Architecture Guild® work together to identify BIZBOK® Guide and other content to include within university curriculum. For example, students may access a version of the BIZBOK® Guide for the period of their semester. The Business Architecture Guild® can guide universities on how to interpret, align with and use content as needed. A periodic review is conducted to identify ways to enhance the process and content provided.

Step 4: Partner on Opportunities

University and Business Architecture Guild® establish a regular checkpoint to coordinate on bi-directional advisory as well as identify and pursue other partnership opportunities as defined in Step 2. University may participate in additional Guild Academic Program activities and groups as they are established, such as an Academic Advisory Council.

Participating Universities

The Pennsylvania State University (Penn State)

State College, Pennsylvania USA

University Representative: Dr. Brian Cameron

Within the Smeal College of Business, Penn State offers a graduate certificate in business architecture. The first course of this graduate certificate, BA 809 Strategic Business Architecture, was offered beginning in Spring 2019. The nine-credit online Graduate Certificate in Business Architecture is designed to help managers and leaders align an organization’s strategic objectives with tactical enterprise-level projects and technology initiatives, the curriculum includes content on enterprise modeling, organizational technology innovation, and effective enterprise transformation and business strategy execution.

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Frankfurt University of Applied Sciences

Frankfurt, Germany

University Representative: Jürgen Jung

Within the 12-module Business Information Systems Master’s Program, Frankfurt University offers a course in Enterprise Architecture Engineering, which includes a focus on business architecture.

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If you represent a university that would like to join the Guild Academic Program, please fill out the form below. A member of our Academic Committee will reach out to you.

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